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whats wrong with my telemarketing pitch ? help please?

so basically the company sells toner cartridges for printers,copiers,fax
machines..we give the people 60 days to run cartridge before they recieve an invoice,The cartridges themselves last twice as long as the standard oem also…k so here it is: (assuming buyer is on phone)

Hey "fred" this is andy with advanced imaging, how are you?
good thanks. Fred ill be really brief, i know you guys are busy out there, but the reason for my call today was we wanted to get our foot in the door as a backup vendor, you know as far as the cartridges go. Just give you a quick quote on one of your machines Fred, see if we can save you guys some money, maybe next time you need a cartridge ull give us a buzz.

usually its…no thanks…….hang up……

soo please all tips appreciated..

I’m thinking maybe most people overlook ink cartridges as a major business expense, even though they definitely add up. I would maybe suggest putting that idea into their mind and letting them know, possibly, how much you could actually save them. Because when i was reading that, from a business owner perspective, I basically deemed it as not really worth the trouble of hassling with it all, when you have a system that works, and if i don’t immediately think the hassle of changing over to your cartridges is worth the hassle then I would probably disregard it as well. Best of luck!

3 Responses to “whats wrong with my telemarketing pitch ? help please?”

  1. Qwyrx says:

    The truth is that most people don’t respond well to cold calls on the phone from businesses they don’t know. But, in addition to that, there’s a hundred other reasons they may ignore you.

    1) They’re busy, and don’t have time to talk to you about toner.
    2) Maybe they don’t actually use a toner sales company. A lot of companies get their printer & fax toner from office supply shops, and it may be both more efficient and cheaper for them to get all of their supplies in a single place.
    3) They have someone at their current supplier that they trust.
    4) They’ve been burned by phone sales in the past, so they don’t trust them now.
    5) The extra few cents or dollars they’ll save from your cartridges aren’t worth the hassle of switching.
    References :

  2. Ryan says:

    I’m thinking maybe most people overlook ink cartridges as a major business expense, even though they definitely add up. I would maybe suggest putting that idea into their mind and letting them know, possibly, how much you could actually save them. Because when i was reading that, from a business owner perspective, I basically deemed it as not really worth the trouble of hassling with it all, when you have a system that works, and if i don’t immediately think the hassle of changing over to your cartridges is worth the hassle then I would probably disregard it as well. Best of luck!
    References :

  3. Ryan K says:

    I would leave out the part about foot in the door and say we have some really good deals on ink cartridges and think we could save you money. Then prepare for the hangup.
    Most people wont talk to telemarketers
    References :

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November 4th, 2009

Posted by admin in advanced imaging phone | 3 Comments »

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